Marketing through the search engines, in most cases, reffers to increasing natural result listings (SEO) and/or using pay per click promotions (PPC). Often search engine marketing (SEM) gets reffered to as search engine optimization (SEO) or pay per click marketing (PPC) as the goals of each are very similar.
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Joined: Oct 14, 2008
Posts: 27
Location: USA |
Posted: November 12, 2008
Search engine marketing should be at the forefront of your online business. Put this ahead of your website collateral and other marketing plans as it will be your website which offers the most efficient means to market any product or service. |